Google buys UK artificial intelligence start-up DeepMind for £400m

A former child chess prodigy and computer game designer from London has sold his company to Google for around £300m in one of the Internet giant’s largest European acquisitions.
Demis Hassabis, a computer scientist, is understood to have struck the deal with Google for his secretive start-up business Deep Mind Technologies, which specialises in artificial intelligence (AI) for computers.
Hassabis, 37, has built the company by bringing together neuroscientists and computer engineers in an effort to use technology and medical research to help machines to mimic the brain’s ability to improve performance. He previously led a study at University College London in 2009 that scanned human brains and found “just by looking at neural activity we were able to say what someone was thinking”.
Google founder Larry Page, who has expressed interest in making search commands easier by having an implant in the brain, is understood to have led the move to buy Deep Mind. Google is exploring smart technology that will enable it to go into space travel and create self-driving cars.
The website The Information claimed that Google had beaten Facebook to the acquisition and had sealed the deal after agreeing to set up an ethics board to ensure that the AI technology was not abused.

Hassabis is known within the computer gaming industry for having “a brain larger than a planet”. He began playing chess when he was four years old, reached Master Standard by the age of 13 and represented England.
He did his first work in the games industry only two years later when he entered a competition to design a clone for Space Invaders. Going into the industry seemed like “the perfect marriage between games and programing”, he has said.
By the age of 16 – having already completed his A-levels – Hassabis began working at games company Bullfrog and co-wrote the successful game Theme Park – which was based on an amusement park and released in 1994 - in his year off before going to the University of Cambridge. His student friends struggled to believe he was the author of such a successful product until they saw his name on the packaging.
After graduating with a triple first in computer science from Queen’s College, Hassabis quickly returned to the games industry and became a lead AI programmer at Lionhead Studios, the Surrey-based company founded by British computer games pioneer Peter Molyneux. Very soon afterwards the young graduate went off to set up his own business, Elixir Studios, where he was executive designer of a game called Republic: The Revolution, which attempted to recreate a “living, breathing city” and was nominated for a BAFTA.

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